ITema Releases Web 2.0 Software Store

provides free Web sites, blogs, forums, and wikis for individuals,
families, clubs, municipalities, and associations

NEW LONDON, Conn., Sept. 17, 2007 (ERN)- ITema, Inc. today
released the first of a new type of software store. Gone are
the days when users buy or download packaged software, then
install, configure, and maintain it themselves. ITema's
hosted and managed service instantly deploys, configures,
and synchronizes Web/e-commerce, accounting, CRM, business
intelligence, e-mail, and other applications in real-time.

ITema supports a rapidly growing list of market-leading
products, including Intuit QuickBooks, Sage Peachtree and
Act!, Microsoft Small Business Accounting, and many popular
Open Source products including SugarCRM, vtiger, and Zimbra.
For about the price of a cable bill, ITema offers immediate
deployment, real-time synchronization, and centralized user
management of a complete business solution.

The company's ad-supported Community Edition provides free
Web sites, blogs, forums, and wikis for individuals,
families, clubs, municipalities, and associations. Paid
subscriptions begin at $49 / month with the single user
Professional Edition that includes a content managed
e-commerce Web site, accounting connectivity, CRM, and
Zimbra e-mail. Small Business and Enterprise Editions
include additional user licenses and product selections at
prices ranging from $129 to $299 / month. Wholesale pricing
is available for VARs and affiliates.

"Many 'Integration' products expect the user to be a
developer, or to run manual imports," said Chad Robinson,
CEO. "ITema takes care of the hard work by providing live
data synchronization across applications in minutes. This
saves customers time and money, and eliminates complexity."

With ITema, integration is universal - when data is edited
in any application, it will be synchronized with every other
application in the customer's account. User accounts are
also centrally managed, simplifying password reset and
account creation operations. Subscribers can even run more
than one accounting product in parallel. This is ideal for
home office use or during product migrations. ITema also
provides backup services for customers' accounting data.

ITema lets small businesses look like big businesses to
their customers. Orders placed on the web site are
accessible in seconds. Content managed Web sites save
calling (and paying) developers for minor text updates.
Blogs, forums, or wikis can be added with a few clicks in
the ITema account manager.

ITema Enterprise Edition users get reporting / business
intelligence tools and a data warehouse that is kept up to
date with information from the accounting, CRM, and other
applications automatically. This provides one-stop shopping
for all reporting needs, allowing creation of
cross-application reports with ease.

ITema customers receive their first 30 days of service free,
and may cancel at any time. Once business owners have
experienced this complete, on-demand business software
solution made up of the applications they want to use, ITema
believes they'll never want to run independent, unconnected
applications again.

About ITema
ITema was founded in February 2007 to address the technology
gap currently faced by small business. ITema is releasing
its Software as a Service for small business as an invited
finalist at the Techcrunch20 conference:
http://www.techcrunch20.com.